Life of An Athlete

LIFE OF AN ATHLETE.com (Gain Access- CLICK HERE)
LOA Logo



During the Fall of 2009, with the assistance of the New York based “American Athletic Institute” and the support of the New Mexico Department of Transportation, the New Mexico Activities Association implemented Life of An Athlete. 

The Life of An Athlete program was implemented to combat underage drinking among students in New Mexico.  The primary focus of the LoA program is to teach high school student athletes about the dangers of alcohol related to their athletic performance and life. 
 
The New Mexico Activities Association proudly announced the launch of lifeofanathlete.com at a July 28, 2010 press conference at the Albuquerque Hilton Hotel.  The “Life of An Athlete” program is free and is believed to be the first interactive on-line program designed to teach high school student-athletes about the dangers of alcohol consumption related to their athletic performance and their life.  The program website can be found at www.lifeofanathlete.com.

Robert Zayas, NMAA Associate Director, provided press conference attendees with a demo of the interactive, on-line program.  The program is filled with interactive activities, videos and valuable lessons that will teach students about the dangers of alcohol. He also stated: “Our young athletes do not realize how much alcohol can negatively impact their athletic performance; nor do they truly understand the devastating affect it can have on their life or the lives of others.  We (the NMAA) now have the ability to provide them with this important information….this program will be considered a success if it can just positively impact one child’s life.”
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In June, 2011, NMAA launched an LOA Program Page on “Facebook.” The link is below: http://www.facebook.com/pages/Life-of-an-Athlete-Program/221920844499099?sk=wall
A Strategic Planning session was also held in June to ensure the Program continues to grow in terms of awareness and effectiveness. ____________________________________________________________________________________________  As of December 31, 2011 over 15,000 individuals nationwide have taken advantage of the Life of An Athlete interactive online program.  Of this total, over 11,000 New Mexico student-athletes have completed the onlinecourse.

For more information regarding the NMAA's “Life of An Athlete” Program, please contact Robert Zayas, NMAA Associate Director, by phone at 505.923.3274 or email at robert@nmact.org.

Testimonials:
Click here to read testimonials

Resources:
American Athletic Institute Website
New Mexico Department of Transportation Website
NMDOT Fast Facts Cost and General Information
NMDOT Fast Facts Social Host Liability
NMDOT Fast Facts Binge Drinking
NMDOT Fast Facts Defending Age 21 
Code of Conduct Workshops - February 2012